18 Nov 11

4 Easy Strategies For Pricing Your Products

Do you ever wonder if you've priced your products accurately...making sure you're not undercutting or overvaluing your work?

Pricing is one topic that can get complex, although we want to help make it simple with 4 easy strategies for pricing your products:

1. Cover Your Costs

Make sure you are covering your costs and not selling your products for less than it costs you to make them.

2. Compare With Other Items

Compare your product prices to other comparable items in the market so you can confirm that you aren’t under or over pricing your products.

3. Offer A Range Of Prices

Include a range of products at different prices to encourage a broad spectrum of buyers to visit your shop.

4. Value Your Work

Don’t sell your work at a cheap price just to get a sale…if you value your work and the time to create, others will too so make sure it's worth it and price accordingly.

What ideas do you have to help price your products accurately?

Main image courtesy of anneh632


Posted by: Courtney Dirks

Posted in: selling

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1 Comment

1 Raj commented on 11/18/2011

What would be your suggestion to price digital products like ebooks? Do we work on efforts taken vs no. of expected copies to be sold, or simply work on number of pages / words to fix the price?

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