20 Jun 12

Understanding Why Community Matters To Your Business

Why does community matter to your business?  It's actually a very simple answer...because the power of 'WE' is stronger than the power of 'ME' which means that you can do more together than you can alone.

Having the support of your community and working together makes all the daunting tasks so much easier!  Spreading the word about new ideas, fellow artists, completed projects and all those topics important to you and your community get shared throughout your network.

Now, apply this to your business and you can understand why community matters.  As an individual, you only have so much time and energy to sell, but when you consider engaging your friends, family, peers and even former customers, you suddenly realize that your potential is so much greater!

I urge you to take this simple lesson today and reach out to your community, your peers, your fellow artisans and see what you can do to work together and help one another.  If you share your willingness to grow together, it will lead to new opportunities for success.

Have you already fostered a flourishing artisan community?  Tell us about it and what you did to grow together!


Posted by: Courtney Dirks

Posted in: community

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